Canyon Bicycles

Sports & Outdoor
Flagship Store
At A Glance
First US store
Canyon's American market launch, 2018
Gallery format
Base-lit podiums + digital displays
Bold graphics
Immersive brand environment
The Challenge

Canyon, founded in Germany, was building its first US store in 2018 and needed a space that established the brand in a new market.

The Solution

We created a gallery-like retail experience with base-lit podiums, bold graphics, and digital displays that put the bikes center stage.

The Outcome

Guests walk into a space that immerses them in the action-driven Canyon brand from the first step.

The Story
Selected Work
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