Specialized

Program

Worldwide Retail Filtering Program

Scope

Conceptual Design

objective

Made for riders, by riders

As a global retail partner with Specialized for over 12 years, Lotus United has transformed the company’s retail programs and helped the Specialized brand continue to evolve over time.

Specialized’s unique retail program contains everything needed to transform a blank retail space into a signature branded store in a single shipping container, thereby eliminating the complicated logistics of multiple vendor shipments and greatly accelerating a store openings.

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